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Jackson News

Posted on: August 5, 2016

August Business Highlight: Pearl's Southern Cooking


Pearl’s Southern Cooking is the City of Jackson’s Business Highlight for the month of August 2016. The restaurant was opened by transplanted Texans, Michael and Virginia Carter, in October of 2011 at 3505 Terry Rd, where it has remained. The business is managed by Mrs. Carter, who stated “our commitment to operate based on the principles of God is what has made the restaurant successful”. She further stated that they are persistent in telling their 10 employees, of which two are grandchildren, that “everybody is somebody and treat customers like you would want to be treated”. Pearl’s, open Sunday through Friday from 10:30 a.m. until 2:30 p.m., is well decorated by Mr. Carter with historical relics, most notably with music and local college sports themes, and is supported heartily by area residents of all working classes and of all races from all around Jackson and neighboring cities.

Michael Carter’s passion with eateries developed as a child while observing his late mother’s joy in creating meals not only for her family, but also the community of his hometown of Clarksdale, MS. He began the process of making entrepreneurship a reality while living in Dallas, Texas by stocking up on needed equipment while also gaining managerial experience through his job in management at Sailormen, Inc., which is the parent company of Popeyes, of which after 27 years he still works full time and enjoys doing so. In addition to his full time job and him being the CEO of Pearl’s, he is also an ordained minister. He pastors at Reaching the World Church, which is housed in a facility adjoined to the restaurant. Mrs. Carter, said Minister Carter, who once was thought of as a tough boss, ”learned after growing in Christ that you can be a good boss without being so rigid”.

Even though the restaurant closes on Saturdays, that’s not a day of relaxation for Mrs. Carter, as she is busy preparing for Sunday, a day that draws a large crowd. The Carters, parents of four and grandparents of four, also offer catering, of which the bulk of the business engagements are on Saturdays. Mrs. Carter said “we were truly sent by God to Jackson, not just through Mr. Carter’s job transfer, but most importantly is was part of God’s plan to plant us in south Jackson to be total community developers.” Another facet of their community development focuses on financial contributions to non profits and youth groups. Presently they are in the process of sponsoring a youth cheerleader group. Mr. and Mrs. Carter operate Pearl’s, enhance spiritual development, and model citizenry.

The City of Jackson, led by Mayor Tony T. Yarber, counts Pearl’s Southern Cooking and Michael and Virginia Carter as Jewels of Jackson. Their financial commitment and steadfast development of their business through quality food at an affordable price, and their unwavering provision for great customer service is what makes Pearl’s Southern Cooking Jackson’s Business Highlight for August 2016.

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